“It is not enough to do great research. Researchers must also be able to translate their research for different audiences. For a mission-based nonprofit research organization like RTI, our research often informs policy and future research funding, which makes translating and disseminating research critical to our success. Yet research dissemination skills are not skills researchers typically learn in their graduate programs. To help over 50 RTI researchers define and tell their stories, we brought in Kevin Anselmo to provide a series of strategic communications workshops.
Kevin truly understands academics and researchers and he was exceptional at tailoring his materials to the context of our organization. There was plenty of ‘hand-on’ in-class and between-class coursework for participants to put into practice what they learned. These experiential aspects of the workshops, in turn, helped cement learnings and instill confidence. In course evaluations, every respondent indicated they would recommend it to their other colleagues. And for marketing and communications leaders like me who work in a research-based organization, this training is a great way to build brand ambassadorship and extend your resources. By enabling researchers to tell their own story, your organization’s impact multiplies. Highly recommend!”