Author: Kevin Anselmo
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Why Individuals within Higher Education Need to Read Spin Sucks
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Need a reference point for public relations done right? If yes, read the new book Spin Sucks, Communications and Reputation Management in the Digital Age by public relations thought leader Gini Dietrich. For several years, Dietrich has been a respected voice on how public relations / marketing needs to adapt within the new digital communications…
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The blogging machine: #FollowFriday Professor 3, Mark Anthony Neal
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#FollowFriday Professor is an editorial series focused on professors’ best practice in digital communications. Every Friday, I highlight one academic who is strategically leveraging the power of digital communications. The goal of this feature is that if you are an academic or thought leader looking to establish an online presence, you will be able to…
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Using your blog to showcase press coverage: #FollowFriday Professor 2, Bill George
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“#FollowFriday Professor” is an editorial series focused on professors’ best practice in digital communications. Every Friday, I highlight one academic who is strategically leveraging the power of digital communications. I do a quick analysis of what he/she is doing well and provide examples of best practice that can be gleaned from the individual highlighted. The…
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Podcast #6 – Millenials, Workforce Needs and Higher Education
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How should higher education innovate to meet hiring managers’ expectations of university graduates? Dan Schawbel, an expert on workplace trends and Gen Y careers, addresses these questions on episode six of For Immediate Release on Higher Education. He also delves into a recent research study he led on the future of education. According to this study, 50% of…
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The art of integrating interviews into thought leadership: #FollowFriday Professor 1, Karl Moore
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Today I am launching a new editorial series focused on best practice communications from other academics. Every Friday, I will highlight one academic who is strategically leveraging the power of digital communications. I will do a quick analysis of what he/she is doing well and provide examples of best practice that can be gleaned from…