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communications for academics

Content Marketing, Personal Branding, Professors, Public Relations, Thought Leadership · June 9, 2015

Think Like a Media Company in Creating Content as an Academic

It seems the best content initiatives go by the wayside. We get too busy, other priorities creep up and we lose the inspiration. Does this resonate with you? At the same, there are academics / higher education communicators who are strategically creating content on a regular basis and consequently achieving some of their personal / institutional goals. The difference between those that succeed vs. …

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