Students often perceive networking in a negative way. Mark Colvenbach, Director of Career Services at the University of Tampa, works to demystify the networking process for students. On episode 6 of the Informational Interview 2.0 podcast, he spoke about how and he and his colleagues do this. He also shared thoughts on: The importance of building a strong digital footprint. Student success …
FIR on Higher Education Podcast – Episode 4: A Discussion with Jonah Berger about Why Things Catch On
Blenders – they are one of least remarkable items out there. However, a series of catchy videos produced by Blendtec generated millions of views. How does this happen? How can you get your content to go viral? Is it by chance or is there a science to it? Professor Jonah Berger, author of the best-selling book Contagious, has researched this topic and introduced a framework about why things catch …
Trust and higher education – lessons for academics, presidents and communicators
We all know how important trust is for any aspect of life: personal, work and education. Edelman, the global public relations firm, has been surveying the trust levels of the public for the last 14 years through the Edelman Trust Barometer. Their annual survey was released earlier this week - 33,000 people in 27 global markets took part. There are a number of takeaways from this survey for …