Tag: university communications

  • How to Encourage Faculty to Engage in External Communications

    How to Encourage Faculty to Engage in External Communications

    “Our school punches below its weight.” “Our school is not as visible at it should be.” “We need to strengthen partnerships and engage more broadly with the business community.” These are common refrains I hear from university presidents, deans, marketers and other school leaders. I would argue that it is virtually impossible to move the needle…