Tag: New Rules of Selling
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Episode #30: David Meerman Scott on Leveraging Slideshare and the New Rules of Sales
Put your best content out there and let that generate awareness and ultimately sales. That is the message author David Meerman Scott shared on episode 30 of FIR on Higher Education. Case in point is how Scott has marketed his latest book The New Rules of Sales and Service. Rather than direct prospective customers to Amazon for…