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Tag: Building community

  • Why Individuals within Higher Education Need to Read Spin Sucks

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    by

    Kevin Anselmo

    Need a reference point for public relations done right? If yes, read the new book Spin Sucks, Communications and Reputation Management in the Digital Age by public relations thought leader Gini Dietrich. For several years, Dietrich has been a respected voice on how public relations / marketing needs to adapt within the new digital communications…