Marketing expert Mark Schaefer explained in this article that the disruptions of the coronavirus could lead to a wave of “Content Babies”. Essentially, with more time at home and the disruption to every day work life, content projects that were on the back burner will become a priority and will be “born” in the months ahead. I could envision this being the case for many academics who might now …
Podcast 14: How to Conduct Media Trainings within Higher Education
Most of us don't go on job interviews without some sort of practice. Ditto for professors (or any spokesperson for that matter) in doing media interviews. Media training is key and is the main topic we cover on episode 14 of FIR on Higher Education. Media trainer, former journalist and Thinkers 50 co-founder Des Dearlove discusses why media training is important for academics, how to best conduct …