Personal Websites – Lessons from the Top Thinkers50
If you are a professor or thought leader and want to create an individual website, where should you begin? An interesting reference point is the latest Thinkers50 global ranking of management thinkers.
White Paper – Facilitate Knowledge Sharing with Smart Communications
September 3, 2019 – By Kevin Anselmo Digital disruption is placing a premium on learning like never before. Organizational learning can no longer be viewed solely as one-off, ad hoc trainings. Technological advances and disruptions in the marketplace call for a culture in which employees organically share their knowledge and take part in their own […]
How to Encourage Faculty to Engage in External Communications
March 22, 2019 – Kevin Anselmo “Our school punches below its weight.” “Our school is not as visible at it should be.” “We need to strengthen partnerships and engage more broadly with the business community.” These are common refrains I hear from university presidents, deans, marketers and other school leaders. I would argue that it […]
Does Your L&D Department Have a Communications Messaging Map?
March 9, 2019 – By Kevin Anselmo Help employees to make time for learning. Increase manager involvement so that their direct reports feel the liberty to engage in learning activities. These are the top challenges for talent development professionals according to the 2018 LinkedIn Learning Workplace Learning Report. The Report is based on a survey […]
Lessons on Running Communications Workshops from Nikhil Dey of Genesis Burson-Marsteller
One of the best parts of my job is running communications workshops for clients. I am always keen to learn from others who do similar work. On that note, I am delighted to have picked Nikhil Dey’s brain on this topic. Nikhil is President of the award-winning India-based PR agency Genesis Burson-Marsteller (part of the global […]
Academics: Create Content by Leveraging Different Assets
July 12, 2020 – By Kevin Anselmo Terrific – as an academic you understand the importance of creating content for public audiences. (Watch this video if you need to be convinced why creating content from your research is good investment of your time). But maybe it is a challenge for you to identify ways to create […]
Academics: Please Stop Rambling during Media Interviews
Master the art of impactful media interviews with practical tips! Discover how to avoid common pitfalls like rambling and jargon, ensuring your message is clear and engaging. From focusing on key messages to being conversational and eliminating jargon, enhance your communication skills and make the most of media opportunities.
How to Create a Messaging Map {Podcast}
September 19, 2015 – Hosted by Kevin Anselmo Getting stakeholders aligned on key messaging and branding is much more easier said than done. It is certainly a challenge to put together a key message map (as an example, see this map from the University of Missouri Extension) and then to cascade it throughout an institution. […]
Re-thinking Media Training at Your Institution
January 27, 2015 – By Kevin Anselmo For university communicators, it is important to get faculty engaged and on board with the school’s PR program. The problem is that many professors aren’t necessarily comfortable communicating their research and knowledge through social media and the traditional press. Hence, university communicators need to offer a first-class media […]