FIR on Higher Education Podcast – Page 9 – Experiential Communications

Podcast Episode 20: Professor David Burkus on the Myths of Creativity

Oct 11, 2014

—

by

Where do great ideas come from? Professor David Burkus of Oral Roberts University provides answers to this question on episode 20 of FIR on Higher Education. He offers insights on how communicators can creatively share thought leadership and what academics can do to innovate in the ways they research and teach. Host of an excellent…

Podcast Episode #19: Dorie Clark on Developing a Content Strategy and Lessons from the “Dean Scream”

Sep 27, 2014

—

by

Kevin Anselmo

How can academics build their individual brand? What are the new realities of book publishing? How can individuals develop a content strategy? Author and executive education instructor Dorie Clark shares insights to these questions on episode 19 of FIR on Higher Education. A former presidential campaign spokeswoman, Dorie also outlines what one should do when things don’t…

Podcast 18: Adopting a PR 2.0 Mindset

Sep 16, 2014

—

by

Kevin Anselmo

Public relations has drastically changed in recent years. And these changes will only continue as we move forward. On episode 18 of the FIR on Higher Education podcast, communications thought leader Deirdre Breakenridge shared insights on how professors can prepare students and professionals for these new realities. Deirdre outlined the eight practices for the PR professional and discussed…

Podcast 17: How to Use Social Media to Achieve University Advancement Goals

Sep 4, 2014

—

by

Kevin Anselmo

How can institutions use social media to achieve some of their advancement goals? How are university presidents using social media to help in the process? The latest episode of FIR on Higher Education addresses these questions. Our main guest is Michael Stoner, President of the higher educational consultancy mStoner, Inc. Michael led the 2014 Social Media in Advancement survey, conducted…

Podcast 16: The Communications Landscape in Asia

Aug 29, 2014

—

by

Kevin Anselmo

How can institutions can use digital communications to attract students from Asia? What are some best practice tips for how communicators and academics can establish a media presence in Asia? These are among the topics I discuss with Professor Michael Netzley of the Singapore Management University on episode 16 of FIR on Higher Education. In…

Podcast 15: Interview with Professor Karen Freberg on Social Media Influencer Personality Traits

Aug 14, 2014

—

by

Kevin Anselmo

Are there common traits that personify social media influencers? Karen Freberg, a professor at the University of Louisville, has researched this very question. She and her colleagues did a study of Brian Solis, Deidre Breakenridge, Jeremiah Owyang and Charlene Li and identified common behaviors. Karen shares the findings and implications on the latest episode of FIR…

Category: FIR on Higher Education Podcast

Podcast Episode 20: Professor David Burkus on the Myths of Creativity

Podcast Episode #19: Dorie Clark on Developing a Content Strategy and Lessons from the “Dean Scream”

Podcast 18: Adopting a PR 2.0 Mindset

Podcast 17: How to Use Social Media to Achieve University Advancement Goals

Podcast 16: The Communications Landscape in Asia

Podcast 15: Interview with Professor Karen Freberg on Social Media Influencer Personality Traits