• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Experiential Communications

Strategic storytelling and engaging education

  • Home
  • About
  • Content
    • Book – Maximize Your Impact
    • Communications Advice for Researchers & Academics
    • Content Learning
    • Informational Interview 2.0 Podcast
    • Learning & Development Stories Podcast
    • FIR on Higher Education Podcast
    • Blog
  • Engaging Education
    • Media Training for Academics
    • Cornerstone Messaging Workshop
    • Research Translation Writing Program
  • Consulting
    • Strategic Storytelling
    • Robust Reviews

Business School

Content Marketing, FIR on Higher Education Podcast, Professors, Public Relations, Social Media, Thought Leadership · February 15, 2014

FIR on Higher Education Podcast – Episode 4: A Discussion with Jonah Berger about Why Things Catch On

Blenders – they are one of least remarkable items out there. However, a series of catchy videos produced by Blendtec generated millions of views. How does this happen? How can you get your content to go viral? Is it by chance or is there a science to it? Professor Jonah Berger, author of the best-selling book Contagious, has researched this topic and introduced a framework about why things catch …

Continue Reading

Primary Sidebar

Behind-the-scenes ghostwriter
helping you create compelling content.
Strategic Storytelling

Categories

Ambassador Training
Learn about our experiential communications training services.

Recent Posts

  • 6 Approaches to Incorporate into your Communications Messaging Workshop
  • A Practical Way to Encourage “Upskilling”
  • Take Your Learning to the Next Level: Convert Your Questions into Content
  • Think of Content as a Verb
  • Adam Kingl on How Content Creation Connects to Continuous Learning
CONTENT LEARNING
Sign up to receive our latest content that explores how smart communications supports learning, innovation and career growth.

Footer

CONTACT: Kevin Anselmo
Email: kevin@experientialcommunications.com
Tel: +1 919-260-0035
8517 Cache Dr. Sarasota, FL 34240
  • Facebook
  • LinkedIn
  • Twitter

Copyright © 2023 Experiential Communications