Podcast # 8: Interview with Professor Amanda Sturgill on How to Teach Digital Communications
Odds are that if you studied communications more than five years ago in college / university, much of what you learned then is now completely outdated. There is a good chance that communications students today will say the same thing years from now. With digital communications changing so fast, what is the best way to teach it […]
Podcast 7 – Interview with Eric Schwartzman on How to Create Engaging Online Courses
What are the keys to creating an engaging and educational experience when producing online classes? In FIR on Higher Education episode 7, Comply Socially Founder Eric Schwartzman answers this question.
Podcast #6 – Millenials, Workforce Needs and Higher Education
How should higher education innovate to meet hiring managers’ expectations of university graduates? Dan Schawbel, an expert on workplace trends and Gen Y careers, addresses these questions on episode six of For Immediate Release on Higher Education. He also delves into a recent research study he led on the future of education. According to this study, 50% of […]
Podcast Episode 5: Discussion with Editor Jenny Rooney on How to Work With Forbes’ CMO Network
What does it take to become a contributor on Forbes’ CMO Network? What does a busy editor look for in a pitch? Jenny Rooney, CMO Editor at Forbes, shares insights on these questions and talks about ways she works with higher education to co-sponsor events on episode 5 of FIR on Higher Education. She talks […]
FIR on Higher Education Podcast – Episode 4: A Discussion with Jonah Berger about Why Things Catch On
Blenders – they are one of least remarkable items out there. However, a series of catchy videos produced by Blendtec generated millions of views. How does this happen? How can you get your content to go viral? Is it by chance or is there a science to it? Professor Jonah Berger, author of the best-selling […]
Podcast # 3 – LinkedIn tips for thought leaders
Surely all of us use LinkedIn in some capacity. But how many can claim that they are fully leveraging LinkedIn to the fullest? LinkedIn offer’s opportunities for thought leaders to disseminate their research and connect with other influencers in their respective fields. For public relations practitioners, LinkedIn can be a valuable tool to promote news […]
Podcast #2 – Media relations tips in a higher education environment
It is a competitive world out there in media relations land. As we all know, the media industry has been significantly disrupted. So what are they keys to generating consistent positive media coverage for an institution? How can academics and thought leaders best prepare for interviews? What is the role of the media relations professional […]
Podcast # 1 – Integrating social media in the executive education classroom
Most every professional wants to generate ideas that make a difference. In my first episode of FIR on Higher Education, guest Bill Fischer, a professor at IMD business school in Switzerland, discusses how to successfully use social media to spur idea generation. He will also describe how he teaches executives in the classroom to use […]
Introducing my new podcast: FIR on Higher Education with Kevin Anselmo
How can academics effectively promote their ideas to general audiences? What are the best ways to teach social media and public relations in the classroom? What is best practice for communicators and marketers within the world of higher education? How will MOOCs and new technology impact the industry?