Tag: FIR on Higher Education with Kevin Anselmo
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FIR on Higher Education #24: Op Ed Writing Tips
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Throughout my years working in higher education PR, I have come across countless professors who’ve aspired to see their Op Ed in the New York Times. My response: it is easier said than done. Senior communications consultant Roland King is leading a project in which he is analyzing university presidents’ Op Eds. He’s looked at…
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Podcast Episode 20: Professor David Burkus on the Myths of Creativity
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Where do great ideas come from? Professor David Burkus of Oral Roberts University provides answers to this question on episode 20 of FIR on Higher Education. He offers insights on how communicators can creatively share thought leadership and what academics can do to innovate in the ways they research and teach. Host of an excellent…
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Podcast Episode #19: Dorie Clark on Developing a Content Strategy and Lessons from the “Dean Scream”
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How can academics build their individual brand? What are the new realities of book publishing? How can individuals develop a content strategy? Author and executive education instructor Dorie Clark shares insights to these questions on episode 19 of FIR on Higher Education. A former presidential campaign spokeswoman, Dorie also outlines what one should do when things don’t…