Using social media to choose a college major
Educational training and job placement go hand-in-hand. Sure, there are exceptions, but for the most part those that graduate from college have a better chance of securing employment than those that don’t. And in the United States, there is some troubling news on this front. The Pathways to Prosperity study by the Harvard Graduate School […]
Be a thought leader (and hence a continual learner)
If you are a professional, are you taking action to become a thought leader? If you are a student interested in a certain career path, are you communicating your learnings and building your expertise? If not, you should, says Gerard Corbett, chairman and CEO of the Public Relations Society of America. “Everybody has the opportunity […]
Why do mothers seem to “get” social media better than CEOs?
Trivia – according to Nielsen, one-third of the bloggers in the world are: a) Chief Executive Officers b) Chief Marketing Officers c) Chief Learning Officers d) Moms The correct answer, as the title of this post would indicate, is Moms! There is much that moms can teach the C-Suite about many topics, but for the […]
When is your graduation date?
Dear Friend, Do you ever come across individuals’ personal branding which goes over-board in flaunting academic accomplishments, be it on LinkedIn, Twitter, email signatures, personal introductions and business cards? I recently saw an email from an individual that listed a master’s degree accomplishment in the email display name! Educational accomplishments should indeed be celebrated and […]
Experiential learning in the form of journalist / communicator conferences
Pick up a book on media relations or take a PR class and you will read lots of best practice. The course / book will cover topics such as press release writing, media pitching, the responsibilities of a journalist and the value of positive vs. negative press. There will probably very little mention about the value […]
Exercise professionally like Thomas Edison
Trivia – upon dying, guess how many pages of inventor Thomas Edison’s notes were found? Answer – over 5,000,000. Edison’s diary notes are maintained in the US Historical Record. Captured in great detail are his thoughts on perfecting the light bulb and the attributes of electric lighting. Researching about his life, Edison’s love for reading […]
Is the internet making you more knowledgeable?
A few months back, a friend of mine from France was visiting me in North Carolina. We organized a visit to the state fair, which is an “interesting” experience in its own right. While there, we conjured up a little spur of the moment fun poll and decided to ask the local population some trivia […]
Public relations lessons from Linsanity
Along with the world of public relations, basketball is also a passion in life. In this blog I will look to merge the two by highlighting the public relations lessons from a new basketball star: Jeremy Lin. Quick background for those not aware of the Jeremy Lin story (if you do know, skip this paragraph). […]
Social media lessons from a self-proclaimed technophobe: Tony Blair
Former UK Prime Minister Tony Blair dove deep into the Twitter waters earlier this week and was able to experience the social media channel in all its positive and negative glories. It wasn’t always pretty. Seeking to promote his Tony Blair Faith Foundation, Blair threw himself into the public firing squad and answered questions on […]
How I want my son to learn about the Iraq War
Since moving to North Carolina from Switzerland seven months ago, I have encountered two life-changing events: working with a family of Iraqi refugees through the organization World Relief and discovering that my wife is pregnant with our first child (a son, due now in a few weeks). With the former, my eyes have been opened […]